Another umrah-focused OTA pops up in Indonesia in response to massive 2017 fraud case
JAKARTA – Another umrah-focused online travel marketplace has popped up in Indonesia, building on the wave of new offerings that include Umrohnesia, Umrah.id, and e-commerce giant Tokopedia starting to sell pilgrimage packages.
The rising number is geared to meet the ample demand, as around 1 million Indonesians perform the pilgrimage in Saudi Arabia every year, and, as in the case of Umrohnesia and new platform Travalal, also respond to the 2017 First Travel scam that defrauded some 57,000 would-be pilgrims of around 848 billion rupiah ($61 million).
The newest platform Travalal finished its prototype in 2018 and currently has onboarded 90 umrah travel agents, according to founder and CEO Joyo Diharjo. Travalal also targets the wider Muslim travel segment with 3,000 curated Muslim-friendly hotels, and 2,000 halal restaurants across USA, Australia and other countries of the Asia Pacific.
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