How a marketing agency is taking the Palestinian cause global
Kathrine Nicolaisen, a Danish marketeer, and founder of Olives & Heather, was fuelled by a sense of justice and, one part ire, to form a remote-first marketing agency, in an attempt to showcase Palestinians on the world employment map.
She speaks with Salaam Gateway on creating awareness, showcasing Palestinian talent regionally and globally and uplifting the indigenous society.
Talk us through your journey of creating Olives & Heather?
I’m originally from Denmark but have been living abroad since I was 19. I built my career as a marketeer working in tech, but after my first trip to Palestine in 2018, I started looking for ways to get involved with the Palestinian cause. I was driven largely by a great sense of indignation, and wanted to offer support in a meaningful and relevant way.
Free, in under 30 seconds
Join thousands of professionals reading Salaam Gateway — the Global Islamic Economy Gateway.
Already a member? Sign in
- 5 free articles every month
- Weekly Islamic-economy newsletter
- Save articles to read later
Salaam Gateway