Indonesia F&B companies optimistic about sales during second COVID-19 Ramadan despite mudik ban
JAKARTA – Sales of F&B in Indonesia are expected to increase this Ramadan compared to last year's fasting month despite the same ban on the mudik, the mass exodus of Indonesians to their hometowns for Eid al Fitr.
“Our feeling is that demand during Ramadan this year will be better compared to Ramadan last year, maybe around 10% growth,” Adhi S. Lukman, chairperson of the Indonesian food and beverages association (GAPMMI) and Director of F&B company PT Niramas Utama, told Salaam Gateway.
His optimism is based on an uptick in recent demand growth.
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