Indonesia to explore ‘slow fashion’ at next year’s Muslim festival
JAKARTA – Indonesia’s Muslim Fashion Festival (MUFFEST) 2021 will explore the theme of economic recovery based on slow fashion as sustainability once again takes centre stage.
Ali Charisma, chairperson of the Indonesia Fashion Chamber, told Salaam Gateway sustainability has become more important in the new normal amid the COVID-19 pandemic. It was also the focus of this year’s festival in February, before the COVID-19 outbreak gripped Indonesia and hit the retail sector, modest fashion included.
“We hope MUFFEST 2021 will facilitate not only the momentum for recovery for modest fashion but also a tipping point. Every designer should open their eyes from now on: sustainability is inevitable in business. All industry stakeholders, from manufacturers, designers and investors should promote a sustainable lifestyle,” said Ali.
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