Instagram, deliveries and paratha fit for a Queen: 3 Malaysian food SMEs cheer unexpected success amid COVID-19 lockdown
KUALA LUMPUR - When Malaysia went into lockdown on March 18, Amir Malik predicted the move would be “devastating” for his business. Now, just over a month later, he is “seeing some hope” with a new business model.
The general manager of food operator D’Tandoor had been staring at half a million ringgit in immediate lost bookings when most Malaysians were ordered indoors. Under its model of catering for weddings, exhibitions and government events, there was no way D’Tandoor could continue trading under the government’s new movement restrictions.
“Immediately, we sat down with our team to work out what to do,” Amir told Salaam Gateway this week.
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