KUALA LUMPUR - Malaysian halal businesses should keep calm and carry on as best they can during this coronavirus pandemic. According to the new chief executive of the Malaysian government-owned company charged with developing the halal industry, the rewards at the end of the crisis will outweigh all the hardship.
Appointed to the top job of the Halal Industry Development Corporation (HDC) late last year, Hairol Ariffein Sahari paints a reasonably positive picture of the future for most halal traders.
Yet he acknowledges it will not all be plain sailing while Malaysia is in lockdown and companies are only allowed to call on half their workforce under government distancing regulations.
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