New online platform helps Oman's SMEs market products during pandemic
Published 30 Nov,2020 via Muscat Daily - To support small and medium enterprises (SMEs), and farming and enterprising families, during the ongoing COVID-19 pandemic, the East Coast Company has launched an online platform called Souq al Ruwwad Exhibition.
Speaking to Muscat Daily, Khadijah Mubark al Batashi, managing director of the company, said, “We launched the online market in April 2020 to help productive families and owners of SMEs who have been affected by the pandemic.”
Khadijah informed that Souq al Ruwwad Exhibition aims to promote Omani products and encourage the culture of entrepreneurship, besides creating trade relations and facilitating exchange of experiences between participants. “The market currently includes about 200 SMEs and productive families who sell their products. It offers a variety of products, including dates, Omani sweets, perfume, incense, gold and silver jewellery, cosmetics and gift items. There are sections for real estate and fashion too,” said Khadijah said.
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