Oman launches integrated digital platform to serve tourism sector
Published 14 Jun,2021 via Muscat Daily - The brand identity of national travel operator VisitOman.om - the first integrated digital platform that will serve the travel and trade network in the sultanate was launched on Monday. This is in line with the National Tourism Strategy 2040.
The digital platform was launched by Omran Group - the executive arm of the sultanate for tourism development - in cooperation with the Ministry of Heritage and Tourism (MHT).
The branding presentation ceremony was held at MHT under the patronage of H E Salim bin Mohammed al Mahrouqi, Minister of Heritage and Tourism.
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