Rising tide of sports tourism in Southeast Asia
Sports tourism in Southeast Asia (SEA) has gathered pace in recent years, having beckoned an increasing number of tourists.
Sports tourism, which includes any and all types of active and/or passive touristic activities related to a sporting event, garnered an estimated $683 billion in revenues globally for 2023, Sapta Nirwandar, chairman of Indonesia Halal Life Center (IHLC), tells Salaam Gateway. Revenues are forecast to climb to $2.13 trillion by the end of the decade.
“Within the SEA region, I think Singapore, Malaysia and Thailand are ahead of other countries, including Indonesia,” he says.
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