Smart containers launched to collect plastic waste in Makkah
Published 23 Mar,2021 via Arab News - Economy - The National Center for Waste Management (NCWM) and Makkah municipality’s hygiene department is distributing 15 smart, solar-powered machines to collect and sort empty plastic bottles in Makkah. The campaign has been launched in cooperation with PepsiCo and its bottling partner, Middle East and North Africa Beverages Manufacturing Co (MenaBev).
The initiative aims to enhance awareness on the importance of sorting plastic waste from the source to preserve the environment and encourage members of society to put empty plastic bottles into the smart containers. The move is also part of PepsiCo’s efforts to enhance the concept of sustainable environment and apply best global practices to support the circular economy.
The campaign is a result of a memorandum of understanding (MoU) signed by PepsiCo and NCWM in July 2020 to raise awareness on environmental protection by using technological solutions to collect and sort plastic waste.
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Arab News