ADIB launches UAE’s first virtual banking sales platform
- 50% of ADIB card sales are taking place on this platform
- ADIB is determined to break through the sales model, making good use of technology to bring new banking experience to customers
Abu Dhabi, 18 October, 2020: Abu Dhabi Islamic Bank (ADIB), a leading Islamic financial institution, announced the launch of a pioneering remote sales platform allowing customers to converse with ADIB and apply for personal finance, covered cards, takaful, and other banking products without having to leave their homes.
A first of its kind in the UAE, the platform is equipped with virtual banking tools, including online application and electronic signature services, providing customers with a seamless and convenient banking experience. The platform also integrates virtual communications tools, including video conferencing and real-time screen sharing, to boost collaboration between customers and sales representatives.
Since its launch, over half of ADIB card sales are being conducted on the remote sales platform.
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