Ajman Tourism unveils tourism growth at Arabian Travel Market 2024

• 2023 witnesses a remarkable 29% surge in international arrivals over 2022
• With a total of 52 hotel establishments offering a combined 4,315 rooms across various categories

The Ajman Department of Tourism Development (ADTD) is gearing up for a momentous presence at the Arabian Travel Market 2024 (ATM), scheduled from May 6 to May 9, 2024. This premier event serves as a significant platform for ADTD to unveil the rich Ajman’s cultural heritage, vibrant Events Calendar, Things to Do diverse tourism offerings, and the remarkable growth trajectory of its tourism sector. In line with its vision for progress, ADTD actively seeks strategic partners during ATM 2024 to foster collaborations and enhance Ajman’s position as a leading destination in global tourism.

Ajman has witnessed a significant surge in tourism, reflecting its growing appeal and popularity among domestic and international travelers. In 2023, October saw a notable 5% increase in tourism activity, accompanied by an impressive 11% surge in the number of visitors. This surge in occupancy rates led to a commendable 5% rise in Revenue per Available Room (RevPAR), contributing to an overall 11% growth in Total Revenue Year Over Year (YOY).

International arrivals have seen a remarkable 29% increase in 2023 compared to 2022, with international visitors constituting 60% of Ajman's total arrivals. This surge underscores Ajman’s rising prominence on the global tourism map, with diverse source markets contributing to its success. Notably, the age profile of visitors indicates a significant share occupied by young adults (19-35) and middle-aged (36-55) travelers, together contributing to around 70% of total arrivals.