Are Millennials making Muslim-friendly travel redundant?
Young Muslim travellers are seeking memorable experiences when they travel, and except when it comes to food, they are largely unconcerned about halal issues, travel industry experts said recently at the Global Islamic Economy Summit in Dubai.
“They are not actively seeking halal cities. They are seeking experiential travel. Halal travel today is about getting that experience without being exposed to things that are not halal,” said Irfan Ahmed, Chief Executive of UAE-based halal travel information portal Irhal.
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Yazad Darasha, Media ME