BRIEF - IFDC announces new ’modest wear’ category for global retail stores
Dubai-based Islamic Fashion and Design Council (IFDC) today announced a deal with retailers to introduce a new category for 'modest wear' targeted at global stores worldwide.
In a press statement, IFDC said the new 'modest wear' category, called Pret-A-Cover™, will offer works of designers to fit the merchandising needs of different retailers.
As part of the deal, IFDC will be partnering with Bangladesh's Beximco, whose clients in the textile and garments sector include global brands Calvin Klein, H&M, JC Penney, Macy's and Zara.
