Can an ex-Careem employee fix Cairo’s traffic where the government could not?

Cairo traffic. Image provided by SWVL
If you haven’t heard of Cairo’s infamous traffic jams, well, you probably haven’t been in the region. It’s all too often a test of survival and a battle of wits for tourists and residents alike. But a 24-year-old ex-Careem employee may have the answer.
The city’s notorious traffic costs Egypt $6.5 billion annually, and that figure is expected to reach $14.6 billion by 2030, according to the World Bank. The average commute for people travelling to and from Cairo, home to around 23 million, is at least three hours a day.
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Seban Scaria