CASE STUDY-’Halal certification the right thing to do’ - Abbott Nutrition


ABBOTT NUTRITION
Leadership Miles White (CEO); Heather L. Allen (Executive Vice-President, Nutrition)
Headquarters Chicago, Illinois, U.S.A.
Year started halal certification 2003
Revenues $7 billion from the sale of nutritional products in 2014

COMPANY OVERVIEW

Abbott Nutrition is a division of Abbott, the global, broad-based healthcare company. The company built its reputation on nutritional excellence through solid scientific advances and has been responsible for some of the world’s most trusted names in pediatric, adult, and healthy living nutritional product brands.

Abbott first acquired halal certification in 2003 to meet Southeast Asian market demand. The company also wanted to meet criteria for international trade as the Saudi Arabian government required any food and beverage imported to be halal-certified. As a result, in 2009, specific Abbott products, including nutritional ones, became halal-certified and have remained so for almost a decade.  

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tags:

Healthcare
Supplements
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