CASE STUDY-How Nasim’s Halal Baby Food built a new niche from scratch
12 Sep 2015
Insight
Salaam Gateway
When Nasim Rizvi, born in Norway with Pakistani roots, was raising her children, halal baby food didn’t exist. As a shortcut, she would cook halal mea
t and mix it in with prepared vegetable purées. After her kids were old enough to feed themselves, she was determined to fill this hole in the market.
Zora O'Neill