Egypt sees 26% increase in domestic tourism searches during summer: BCG
Published 20 Sep,2020 via Daily News Egypt - Egypt saw a 26% increase in searches relating to domestic tourism during the summer season, according to a recent report by the Boston Consulting Group’s (BCG).
The report, entitled “The Measures Tourism Marketing Companies Must take in light of COVID-19”, was launched by BCG in cooperation with internet search platform Google.
The report focuses on the challenges that the novel coronavirus (COVID-19) pandemic has imposed on the global tourism and travel sector, and the extent of its impact on tourism marketing companies.
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