Finding the sweet spot between fashion and sustainability
Published 18 Apr,2021 via The Financial Express - Indonesia has undertaken a 7-year cleaning programme for addressing the issue of dirty water of a river called Citarum that causes widespread diseases among the people, especially children, living in the region. What has led to this phenomenon is fast-fashion.
What's that?
Fast fashion is, in the simplest sense, the practice of replicating high end fashion products in mass amounts with lower cost. The fast fashion model has created a spiral where big brands outsource their production for reduced cost. Resultantly, factory owners from developing economies often have to cut corners by squeezing wages and safety regulations for their employees.
It has boomed in the past two decades. However, the realm of affordable clothing has provoked a problematic culture of overconsumption and disposal. This in turn has created excessive garbage, resulting in more environmental hazards.
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The Financial Express