Have modest sportswear companies profited from the Rio Olympics?
Photo: 100 meter sprinter Kariman Abuljadayel (KSA) of Saudi Arabia prepares for her event. REUTERS/Gonzalo Fuentes
There has been unprecedented mainstream media attention on Muslim female Olympians competing in modest sportswear. Has this translated into a boom in sales for the suppliers?
We received mixed responses from six modest sportswear companies.
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ZUZANITA ZAKARIA