Islamic video-on-demand gaining ground in a $49 bln world market
The market for video-on-demand content was estimated at $49 billion in 2015 and is expected to grow by over 8 percent per annum till 2026. The success of Alchemiya, the first online video-on-demand service catering to the Muslim market, and the launch of on-demand services by British Muslim TV show that there is demand for Islamic-themed content. What opportunities are there for a new player providing Islamic-themed content on demand?
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Haroon Latif, Director of Stratgic Insights, DinarStandard