Malaysia’s food SMEs find different ways to offset dip in day sales during Ramadan
Photo: KUALA LUMPUR, MALAYSIA - JUNE 25, 2015: Vendors selling food at street bazaar catered for iftar or breaking of the fast during the Muslim fasting month of Ramadan / ThamKC / Shutterstock.com
KUALA LUMPUR - Operators of small food and beverage businesses in Malaysia are finding different ways to offset the slowdown in day sales during Ramadan, which could drop as much as 50 percent.
While restaurants at hotels remain popular for their Ramadan buffets especially among corporate customers who host iftar for staff and clients, smaller cafés that lose breakfast and lunch revenues compete on price for the iftar crowd or divert resources to catering services, while others prioritize the spirit of giving in the holy month.
Rashedah Ridzwani, owner of Sky Retail Sdn Bhd, which operates Kuala Lumpur’s popular eatery Don’s Warong and two food kiosks in Alamanda Mall Putrajaya, said planning for special iftar buffet menus start at least three months ahead of Ramadan.
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Zurinna Raja Adam