Muslim-friendly tourism gaining market share in UK’s $32 billion travel industry
Photo: LONDON, UK - 21 JULY, 2015: Big Ben in Westminster with red London buses going past during the day / Mikecphoto / Shutterstock.com
Muslim tourists are a key customer segment for the United Kingdom’s travel industry, accounting for an estimated $3.3 billion of spend in 2014. Top markets are Saudi Arabia, Turkey, and the UAE. With widespread availability of mosques, local halal restaurants, modest fashion brands, and hospitality services in the UK, what are the opportunities for new players to cater to the Muslim-friendly travel segment?
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Yasir Malik, Senior Analyst, DinarStandard