Ramadan review: 360 degree communication strategy key to Modanisa’s online success
Photo courtesy of Modanisa
It's the very last days of the fasting month and Islamic Economy businesses and organizations that have run special programs give us an assessment of their Ramadan 2016.
The following Ramadan Review is with Kerim Türe, chairman of the board of Modanisa, the leader in Turkey's online modest fashion industry. Modanisa ran different communications and marketing strategies across all its platforms - desktop, mobile, web, and app - and was rewarded with "higher than expected" growth this Ramadan, Türe told Salaam Gateway.
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