Saudi Arabia’s appetite for fintech & saving platforms on the rise as figures demonstrate growing need for financial education
Dubai UAE: Fuelled by nearly 100% smartphone penetration, rising adoption of digital savings platforms, a growing concern regarding financial education, and a national vision focused on propelling Saudi Arabia to the forefront of fintech, the kingdom is going all-in on financial solutions and accessible financial wellness advice.
And MALY, the next-gen digital savings and money mentor app, is ready to lead the way.
Established earlier in 2022 as a financial wellness platform designed to help people cultivate better money habits, MALY will help plug crucial gaps in Saudi Arabia’s struggling consumer savings sector, says Mo Ibrahim, the company’s co-founder and CEO.
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