Suppliers innovate as Islamic modest fashion reaches for global standards
Photo: HUAIBEI, ANHUI PROVINCE, CHINA - November 1, 2015: Female worker in a clothes factory in Huaibei, Anhui province, east China / Frame China / Shutterstock.com
Standards for Islamic modest fashion are still a hotly contested point. The industry debate on benchmarks covers a wide range of topics: clothing with full sleeves and loose fits, production using halal materials, and even whether a halal mark on clothing is necessary and what it would entail if it were implemented.
However, apart from this, functional requirements are prompting material suppliers and manufacturers catering to this market to modify their products to suit the specifics of modest fashion. Whether it’s the thickness and fall of fabric, its opacity, or its halal credentials—all are being carefully scrutinized for suitability through trial and error as well as consumer feedback.
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Shalini Seth