(Photo: London, England - September 1, 2013: A Halal food sign above a restaurant doorway in London / Lenscap Photography/Shutterstock.com)
Muslims in the UK are estimated to have spent $6.3 billion on food and beverages in 2014 and this is expected to grow at 5 percent per annum between 2014 and 2020. With emerging halal brands and increasing focus from mainstream players across the value chain, what are the considerations for new entrants seeking to target the UK Muslim consumer and more specifically, the halal food market?
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Abdalhamid Evans, DinarStandard Associate Partner