UK fast fashion e-commerce PrettyLittleThing launches curated modest wear collection on new Arabic site
UK-based fast fashion e-commerce PrettyLittleThing has launched an Arabic site that offers a “highly curated” modest wear collection, including a Ramadan and Eid al Fitr edit.
PLT head of Middle East and North Africa Sufeena Hussain told Salaam Gateway the company is seeking ways to grow and expand in the Middle East.
“The Arabic website is dedicated to women across the MENA region, specifically UAE, KSA, Kuwait, Bahrain, Oman, and Qatar,” said the Dubai-based Hussain.
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