Destination marketing is a key contributor to local economic growth. With Muslims estimated to have spent $142 billion globally on outbound travel in 2014 and an expected $233 billion in 2020, Muslims are an increasingly important constituent of the glo
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Which destination marketing strategies should you implement to attract more Muslim travellers?
18 Nov 2015
Destination marketing is a key contributor to local economic growth. With Muslims estimated to have spent $142 billion globally on outbound travel in 2014 and an expected $233 bi..
Reem El Shafaki, DinarStandard Senior Associate