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Home / Insights

Featured Insights

Halal Industry

Pharma 4.0: OIC’s leap toward self-reliance

17 Oct 2025
Insight

Halal Industry
Ten Muslim-friendly cosmetic brands
14 Oct 2025
Insight

Halal Industry
Sustaining momentum for halal industry excellence
25 Sep 2025
Insight

Halal Industry
Halal pharmaceuticals offer rare chance at global harmonization
09 Sep 2025
Insight

Halal Industry
Japan’s halal food market poised for growth amid rising Muslim demand
30 Jul 2025
Insight

Halal Industry
Feeding the future: How IFANCA's Halal Food Conference is shaping a more ethical, inclusive, and sustainable world
21 Jul 2025
Insight


All Other Insights
Halal Industry
Pharma 4.0: OIC’s leap toward self-reliance

Pharmaceutical imports have long outpaced exports across the Muslim world, with most of the Organization of Islamic Cooperation (OIC) member nations heavily dependent on foreign medical products. 

However, with governments pouring investment into frontier technologies such as AI, automation, and biotech, a transformation is now underway - one that could finally tip the balance toward self-sufficiency and position OIC nations as global contenders in next-generation medicine.

“For decades, Muslim-majority countries have struggled with pharmaceutical import dependency and supply chain vulnerabilities,” Dr. Anurag Byala, CEO of Dubai-based software solutions provider Techies Infotech, tells Salaam Gateway.

“Today, AI, advanced analytics, and automation are offering these nations an opportunity to bypass traditional development paths and establish pharmaceutical sovereignty. Predictive analytics platforms have helped Muslim-majority countries forecast demand and prioritize local pharma production.”

Unlike Western nations burdened by legacy systems, Dr. Byala cites the examples of Muslim-majority countries - such as the UAE, with its pharma hub ambitions; Turkiye, with its expanding manufacturing capacity; and Saudi Arabia, with the launch of NUPCO, a digital healthcare marketplace enabling private healthcare providers to purchase equipment and supplies. 

“These efforts are offering them leapfrogging opportunities to build smart factories without retrofitting outdated infrastructure,” he explains. 

“Additionally, AI systems can track and verify halal compliance throughout the supply chain - addressing religious requirements and building consumer trust in locally manufactured medicines.”

Saudi Arabia, the UAE, and Türkiye were recipients of vast majority of OIC pharmaceutical imports in 2023, worth nearly $8 billion, $6 billion, and $5 billion, respectively. On balance, OIC member states exported ($8.1 billion) less than a quarter of the pharmaceutical products they imported ($49.4 billion) in terms of overall value, according to the State of the Global Islamic Economic 2024/25 Report. 

Building local innovation ecosystems

AI, data-driven R&D, and tech-enabled collaborations are already accelerating drug discovery and localization across the OIC landscape, particularly in the six-member Gulf Cooperation Council. 

In the UAE, Abu Dhabi-based Insilico Medicine is leveraging its Pharma.AI platform and automated laboratory for drug discovery and development both locally and globally. In 2025, the AI-powered biotech company announced a pilot project to identify a novel oncology drug candidate, creating a model that could be replicated across the Gulf region.

In a parallel move, Saudi Arabia’s NanoPalm teamed up with Canadian biopharma research company Rakovina Therapeutics earlier this year to launch a JV aimed at advancing AI-discovered oncology drug candidates.

Meanwhile, UAE-based Gulf Pharmaceutical Industries (Julphar) partnered with China’s Sunshine Lake Pharma in 2023 to localize the production of modern insulin analogues in the MENA region - a first for the region. Sunshine Lake applies AI technology across multiple stages of drug R&D, using advanced AI-driven models to enhance innovation capacity.

Another example comes from Southeast Asia, where Nvidia is expanding its footprint through strategic partnerships supporting healthcare startups. The US tech giant is investing in Malaysia and Singapore to advance AI in science, robotics, and intelligent systems - helping the region become a leading hub for sovereign AI development.

Regulators embrace the future

The timing appears to be most opportune as governments and regulators, traditionally wary of artificial intelligence, are buying into frontier technologies, laying the groundwork for AI adoption in pharmaceuticals across the Muslim world.

“Saudi Arabia's Saudi Food and Drug Authority has pushed digital transformation, and local manufacturers are investing in automation under Vision 2030. UAE's free zone pharma facilities are being built with Industry 4.0 capabilities from scratch,” says Byala.

“Turkiye's export-oriented manufacturers are implementing automation and AI-powered quality control to meet EU GMP standards, whereas Malaysia has positioned itself well as a hub for halal pharmaceuticals, utilizing digital tracking systems.”

One of AI’s most transformative frontiers in pharmaceuticals lies in personalized and precision medicine, which aims to tailor treatments to individual genetic profiles.

“We may be able to cure diseases like cancer in the future - for example by splicing genetic code into someone's MMRA vaccines. Many chronic diseases can be addressed at a genetic level before they require very expensive medical interventions,” Richard Staynings, chief security strategist at US-based Cylera, tells Salaam Gateway during the fifth Global Cybersecurity Forum (GCF) in Riyadh.

Such innovation, he adds, will not only improve quality of life but also reduce the enormous financial burden on national health systems.

Byala, meanwhile, advises caution, noting that transformation is still at an early stage.

“Adoption is happening more in packaging automation, warehouse management, and digital documentation. AI and machine learning in actual drug development are still limited. That said, the direction is promising." 

While true dependence on local pharmaceuticals for many OIC members might still be a long way off, the direction is unmistakable. Advanced technologies are strengthening self-reliance, accelerating drug discovery, and laying the foundation for more resilient healthcare systems. 

17 Oct 2025
Insight
Halal Industry
Ten Muslim-friendly cosmetic brands

Once considered a niche market, halal cosmetics have become a global phenomenon, with a market projected to exceed $117.8 billion by 2028. More brands are now reformulating products, pursuing halal certification, and appealing to a new generation of consumers who care about purity and purpose as much as pigment and performance.

For Muslim consumers, halal cosmetics promise a way to practice self-care without compromise. It refers to products that comply with Islamic law, being free from alcohol, pig derivatives, and animal by-products, and manufactured under ethical and hygienic conditions.

This becomes especially important as certain mainstream cosmetics use ingredients that are considered haram due to their use of pig-derived collagen, lanolin alcohol, or carmine, a pigment derived from crushed insects. Even products as common as nail polish can pose challenges, since traditional formulas prevent water from reaching the nail — an issue for Muslim women performing wudu (ablution before prayer). Halal nail polishes are specifically designed to be water-permeable and breathable, offering both style and spiritual ease.

Why halal certification matters
In a crowded beauty market filled with “natural” and “clean” claims, halal certification provides a unique layer of trust. A halal-certified product has been vetted by a recognized Islamic authority, such as JAKIM (Malaysia), LPPOM-MUI (Indonesia), IFANCA (USA), or Halal Certification Europe (UK), to ensure compliance with Islamic standards.

With that in mind, here's a list of ten Muslim-friendly brands that balance faith, quality, and innovation to define what modern halal beauty looks like.

Wardah (Indonesia)
The region’s standard-bearer for halal beauty, Wardah is certified in Indonesia and has become a mass-market powerhouse across Southeast Asia. In 2025, it again ranked as the number one beauty brand in Southeast Asia, surpassing global giants, underscoring the mainstream adoption of halal beauty. Wardah publicly positions its products as safe and halal; Indonesian halal rules are tightening too, with full halal certification mandatory for cosmetics by October 2026, further entrenching leaders like Wardah. 
Why it ranks: Scale, certification pedigree, and brand leadership across a Muslim-majority region.

Safi (Malaysia)
A household name at home and increasingly visible abroad, Safi bills itself as “100% HALAL” certified by JAKIM, Malaysia’s national authority, and promotes alcohol- and gelatin-free formulations. It is widely marketed as Malaysia’s No. 1 halal brand and has expanded from skincare to hair and body care. 
Why it ranks: Strong JAKIM credentials and deep penetration in one of the world’s most mature halal-personal-care markets.

INIKA Organic (Australia)
INIKA is a rare global clean-beauty label that is explicitly certified halal, alongside certified organic, vegan, and cruelty-free credentials, and is sold in more than 35 countries. That combination makes it a go-to choice for Muslim consumers seeking premium, plant-based formulations that are free from alcohol and animal by-products. 
Why it ranks: INIKA has an international distribution, along with multiple third-party certifications, including halal, which contribute to its popularity.

Iba (India)
Iba markets itself as India’s No. 1 vegan and halal-certified brand, offering cruelty-free color cosmetics, skincare, and fragrance. Its positioning is tailored to a massive, price-sensitive market where halal and “clean” cues increasingly overlap. 
Why it ranks: First-mover advantage in India with clear halal branding and broad product lines.

786 Cosmetics (USA)
Best known for its nail polish, 786 combines fashion-forward shades with halal certification (GIC International), PETA's vegan/cruelty-free verification, and lab-tested water permeability (SGS), addressing key concerns for wudu-friendly users.
Why it ranks: Clear, multi-layer certification and global DTC reach in a category that Muslim consumers scrutinize most.

Tuesday in Love (Canada)
A pioneer of ISNA Canada-certified halal nail polish (and now gels) with published statements on ingredients and permeability. The brand leans heavily into compliance communications, which is exactly what many donors and shoppers say builds trust. 
Why it ranks: Robust, recognizable North American certification and strong education around wudu-friendliness.

Amara Halal Cosmetics (USA)
Among the earliest U.S. halal color brands, products are IFANCA-certified on select SKUs and free from common “no-go” ingredients. It helped define the halal makeup category for English-speaking markets.
Why it ranks: Legacy halal player with certification from a respected U.S. body.

Sampure Minerals (UK/Europe)
Sampure bills itself as Europe’s first halal-certified makeup line, offering mineral-based foundations, blushers, and lip colors. It remains a reference point for halal mineral makeup in EU/UK retail. 
Why it ranks: Early halal pioneer in Europe, along with a continued niche following for mineral formulas.

PHB Ethical Beauty (UK)
A British indie label combining vegan, cruelty-free, and halal-certified positioning, sold through ethical beauty retailers across Europe. It appeals to consumers who want halal compliance and a low-tox, planet-friendly ethos. 
Why it ranks: Verified halal offer within a broader ethical framework that resonates with younger Muslim shoppers.

Zahara (Singapore)
Best known for halal, breathable nail polish. Singaporean founder Amira Geneid has been a prominent voice on halal makeup, with media features explaining ingredient and permeability testing. 
Why it ranks: Category specialist in wudu-friendly polish with Southeast Asian roots.

14 Oct 2025
Insight
Halal Industry
Sustaining momentum for halal industry excellence

Continuing our exclusive interview with Roziatul Akmam Osman, halal industry strategist and honorary strategic advisor to the Malaysia International Halal Research and Education Conference 2025 (MIHREC 2025)

Your focus has evolved from pioneering to strategy. What is the core of your ‘halal built-in’ philosophy?
‘Halal built-in’ represents the natural evolution of our initial struggles. It’s a top-down strategy that transforms halal from a compliance checklist to an enterprise-wide culture of integrity, shifting from boardrooms to marketplaces.

It cultivates a reputation that’s authentically earned and unshakeable. 

How have you expanded your leadership focus beyond halal pharmaceuticals?
Building on lessons learned from spearheading halal pharmaceuticals, I now emphasise strategic halal leadership across governance and marketing, embedding integrity throughout the enterprise. This transition from compliance to strategic value creation is vital for the resilience of the halal industry.

One of the biggest global challenges is fragmented standards. How do we solve this?
A pivotal yet currently under-discussed milestone is the formal alignment of SMIIC with the WTO’s Technical Barriers to Trade (TBT) framework in 2023. 

This establishes a legitimate basis for dispute resolution and mutual recognition, transforming halal from a perceived religious barrier into an internationally recognised technical and quality standard — crucial for removing trade obstacles.  

How does this SMIIC-WTO alignment tie in with your ‘halal built-in’ concept?
They are interconnected — halal built-in’ ensures enterprise-level integrity, while the SMIIC-WTO framework provides global governance for trusted certifications.

Neither succeeds alone — this is the ultimate ‘convergence of minds’, aligning Shariah, science, technology, and Muamalat with international policy.

Why is the alignment pivotal?
It establishes a standardised, reliable, and trustworthy global framework that encourages mutual recognition, thereby reducing trade barriers.

This achievement, shaped by Malaysia’s 50-year halal journey, motivates OIC member countries to adopt or adapt OIC/SMIIC internationally recognised halal standards as their national standards to facilitate easier market access and foster increased global trust and confidence.

How has Malaysia pioneered halal certification for global impact?
International engagement is crucial. Malaysia has been an active ISO member since 1969 and was listed on the WTO ISO Standards Information Gateway in 1995. This foundation has allowed us to pioneer the world’s first ISO-level halal standards, starting with MS 1500 in 2000. 

The Department of Standards Malaysia (DSM) regularly updates all MS (Malaysian Standards) halal standards to ensure they meet ISO requirements.

Furthermore, JAKIM’s halal management division holds accreditation under ISO/IEC 17065 for conformity assessment, strengthening Malaysia’s position as a global leader in credible, transparent halal certification and resolving trade disputes by complying with WTO TBT requirements. 

Trade issues in Indonesia and Pakistan highlight challenges. How does Malaysia’s experience contrast?
Indonesia’s WTO DS484 dispute, initiated by Brazil, highlighted import restrictions partly linked to halal certification. Pakistan's WTO TBT concerns stem from objections by the US and EU pertinent to labelling and certification. 

Malaysia, in contrast, has a positive record of using ISO-aligned standards and proactive WTO notifications, which have helped resolve or prevent disputes - affirming its approach as a global model.

How integral is the 'convergence of minds’ in halal standards and leadership?
It’s fundamental in bringing together Shariah scholars, scientists, technologies, and Islamic business experts to co-develop balanced and practical halal standards. This collaboration ensures ‘halal built-in’ is both robust and broadly accepted.

What leadership priorities will define the halal industry’s future?
Developing specialised certification capabilities, leveraging transparency in technology such as blockchain, investing in halal R&D, and cultivating ‘learn-unlearn-relearn-co-learn’ cultures, which are rooted in shared Amanah and mutual respect.

Let your work be ‘Ibadah’ (worship). From that foundation, adopt the ‘halal built-in’ mindset. Involve halal experts during the product conception stage, not merely at the certification phase. Then, engage proactively in the harmonisation process.

Learn about SMIIC standards. Recognise that the WTO framework now works in your favour. This knowledge cultivates patience with the process, which in turn, fosters respect for different stakeholders and ultimately facilitates informed decision-making that benefits the entire value chain.

   
Ms Osman is the recipient of the 2024 Halal Malaysia Industry Lifetime Achievement Award, and will continue her role as MIHREC's honorary strategic advisor until the end of the year

25 Sep 2025
Insight
Halal Industry
Halal pharmaceuticals offer rare chance at global harmonization

A new effort to harmonize halal standards for medicines, vaccines, and nutraceuticals could build trust and transform the future of pharmaceutical trade

The world’s first international halal standards for biopharmaceuticals, vaccines, and nutraceuticals are in the works - and they could reshape how medicines are traded, certified, and trusted worldwide.

Led by the Istanbul-based Standards and Metrology Institute for Islamic Countries (SMIIC), the initiative offers an opportunity to unify a fragmented system. If successful, experts say, it will cut costs, boost innovation, and open new markets well beyond Muslim-majority countries.

“By ensuring the production of safe, high-quality halal-certified medicines, a unified standard can strengthen patients’ confidence in the products they use,” Dr. Tariq Ali, professor and chair of pharmaceutics at Dow University of Health Sciences in Pakistan tells Salaam Gateway. 

Such a global standard, he argues, could even pave the way for a free-trade model among Muslim nations - streamlining supply chains and encouraging collaboration in drug development.

“This, in turn, will foster stronger research and development efforts - not only in pharmaceuticals but also in the production of biological products,” explains Ali.

A fragmented landscape

For now, the global halal pharmaceutical sector remains fragmented.

“Exporting medicines between countries is already much more complex than other products,” says Dr. Mohammed Ali Alsheikh Wace, Specialist and Technical Assistant at SMIIC, which operates under the Organisation of Islamic Cooperation (OIC) and has 45 member states.

“Pharmaceuticals require special registration with ministries of health or food and drug authorities to prove their safety, quality, and efficacy. This process involves extensive documentation and, in many cases, factory inspections.”

Halal certification adds an extra layer of difficulty. “If multiple national or regional halal standards exist, this creates confusion, higher costs, and additional inspections for producers. We already see this problem in halal food, where different national standards exist alongside the OIC/SMIIC standard,” Wace says.

Strategic opportunity 

Unlike halal food, however, pharmaceuticals present a rare chance for early alignment. So far, only Malaysia and Pakistan have introduced national halal pharmaceutical standards.

That gives the OIC/SMIIC 50 standard a head start, Wace explains. The framework consists of three parts: General Requirements for Halal Pharmaceuticals (50-1), Biopharmaceuticals/Vaccines (50-2), and Nutraceuticals and Related Products (50-3).

The general requirements (50-1) were published in 2022. The remaining two standards are now under development - and, crucially, will be global benchmarks in their categories.

“Notably, SMIIC 50-2 and 50-3 will be the first international standards in their fields, with no existing national equivalents. This provides a unique opportunity for global harmonization,” says Wace.

Companies that comply with these standards, he adds, will find their products more readily accepted across borders. This will cut costs and encourage innovation as firms will focus on developing new products, without worrying about conflicting national requirements.

Barriers on the ground

Yet uptake of OIC/SMIIC 50-1 has been slow. 

“An OIC-member accreditation body must accredit halal certification bodies (HCBs). This requires registering halal pharmaceuticals as a new field and paying additional evaluation fees. The high costs discourage many HCBs from applying, especially as the number of companies requesting certification remains small,” says Wace.

Most firms active so far are dietary supplement producers, which are usually certified under OIC/SMIIC 1 - the general halal food standard - given its less complex regulatory requirements.

“Regulations for dietary supplements are much simpler compared to full pharmaceutical products, so companies often choose that route instead of adopting OIC/SMIIC 50,” Wace explains.

Another major obstacle is the requirement for dedicated halal-only production lines. “For many manufacturers, this is a major barrier to certification,” he says.

Silver lining

Despite these hurdles, momentum in the halal pharmaceutical sector is building. 

Egypt, Nigeria, the UAE, Saudi Arabia, and Pakistan are among the OIC members strengthening regulatory frameworks for halal pharmaceuticals. Azerbaijan has adopted the OIC/SMIIC 50-1:2023 standard, while Indonesia has introduced comprehensive halal manufacturing guidelines for drugs, biological products, and medical equipment.

“Each year more companies are showing interest, and the trend indicates gradual but stable expansion in the application of OIC/SMIIC 50-1,” says Wace.

Transportation is not covered under this standard but rather in the halal supply chain series (OIC/SMIIC 17), he notes.

The role of partnerships

Industry partnerships are also driving momentum. In 2024, Duopharma Biotech teamed up with Universiti Kebangsaan Malaysia to advance halal healthcare standards, producing the first halal-certified oncology drugs and the world’s first halal-certified biosimilar.

Dr. Ali stresses that long-term progress will depend on global cooperation. “Establishing a truly globally accepted framework for the halal pharmaceutical industry requires mutual understanding, collaboration, and standardization among countries,” he says.

“Continued research and innovation will also play a vital role in advancing the sector. Achieving this vision will demand sustained effort, time, and strong commitment from all global stakeholders.”

What’s next

Wace expects demand to rise initially across specialized areas. 

“Based on studies and experience, I expect the first significant demand to emerge for heparin and low molecular weight heparins, followed by certain vaccines,” he says. “These areas will likely drive a wave of innovation and certification within the next three to five years.”

According to the State of the Global Islamic Economy Report 2024/2025, Muslim consumer spending on pharmaceuticals rose to $107.1 billion in 2023, up slightly from $106.9 billion in 2022. The market is projected to climb to $149 billion by 2028.

With the Muslim population growing and awareness of halal compliance rising, the question isn’t whether global standards will take hold - but when.

“The Muslim population represents a large and growing market, and as awareness increases, demand for halal-compliant medicines will naturally expand,” Wace adds. “It’s therefore only a matter of time before a global framework is established.”

09 Sep 2025
Insight
Halal Industry
Japan’s halal food market poised for growth amid rising Muslim demand

 As Japan’s halal food sector enters a decisive stage, its growth is being fueled by growing demand from Muslim-majority countries and an anticipated influx of Muslim tourists for upcoming international events.
 
One major influence on the market is Indonesia’s halal product assurance law, which will soon require mandatory halal certification for all imported goods. 
 
“There are currently more than 1,000 halal-certified companies in Japan, primarily focused on exports,” says Hind Remon, chairperson of the Japan Halal Association (JHA). “While food remains a key category, demand is now expanding to include raw materials used in cosmetics, ahead of Indonesia’s planned implementation of the law for non-food items in October 2026.”
 
These materials now account for about 60–70% of Japan’s halal-certified exports, according to Remon.
 
Consumer-ready halal goods represent a smaller portion of the market, although exports of halal-certified Wagyu beef—especially to Malaysia and Indonesia—are on the rise.
 
“While exact certification numbers are difficult to obtain, Japanese export-oriented companies are increasingly seeking halal certification, especially in the food ingredient and cosmetics sectors,” says Shinya Yokoyama, co-founder of Food Diversity Inc., Japan’s leading halal food information provider.
 
Domestic demand remains low
 
At home, Japan’s halal market primarily serves the country's growing Muslim population and inbound Muslim tourists. According to Kyodo News, Japan’s Muslim population grew from 110,000 in 2010 to 350,000 at the start of 2024
 
In terms of inbound tourism, Malaysia and Indonesia constitute a combined 2.8% of Japan’s total inbound arrivals in 2024, with 506,883 and 517,651 visitors, respectively. Meanwhile, travelers from the Middle East represented just 0.5%, or roughly 166,259 visitors.
 
According to Yokoyama, knowledge of halal remains limited among local consumers, with most choosing restaurants based on taste rather than halal authenticity. 
 
Proliferation of halal dining hubs and initiatives
 
Over the past decade, halal-friendly restaurants have sprung up across Japan, though they remain heavily concentrated in large cities such as Tokyo, Kyoto, and Osaka.
 
Tokyo, in particular, has become a hotspot for halal dining—especially the Ueno district, known for its popular halal yakiniku (Japanese-style BBQ) restaurants.
 
Beyond urban centers, Hitoyoshi City in Kumamoto Prefecture has emerged as a halal destination. There, the hot spring inn Ayunosato has gained popularity among Muslim tourists for serving what Yokoyama describes as "the freshest halal beef in Japan,” while Ryokan Ayu no Sato, a riverside inn, has been offering halal-certified meals since 2019.
 
Another success story is Malaysian food services provider Brahim, which partnered with Japanese retailer Muji in 2020 to sell halal-certified ready meals across more than 400 outlets. Brahim has since opened four food outlets in Japan, the most recent launching in April 2025.
 
The Aichi Prefecture opportunity
 
With Aichi Prefecture and its capital, Nagoya set to co-host the 2026 Asian Games from September 19 to October 4, preparations are underway to welcome a surge of Muslim visitors.
 
However, the region still has only about 30 halal restaurants—woefully short of what’s needed to accommodate an estimated 15,000 athletes and staff, plus 1.5 million visitors. In comparison, Tokyo has 298 halal restaurants, according to Halal Gourmet Japan.
 
Certification remains a stumbling block
 
Despite the sector’s potential, growth continues to be hampered by the complexity of Japan’s halal certification system and lingering doubts about its credibility.
 
Many restaurant operators are unfamiliar with key halal practices, such as preventing cross-contamination and sourcing certified ingredients.  
The total number of halal certifiers in Japan remains unclear, and many do not publicly disclose the number of certificates they issue.

Compounding the issue is the role that some local mosques have taken in offering halal certification—often through informal procedures. “For example, some mosques can provide a halal certificate in just one day at a very low cost, whereas certification through JHA involves a lengthy process and detailed documentation,” Remon notes.

 
There are exceptions, such as Malaysia’s JAKIM, which does publish such data, often covering food ingredient or cosmetic raw material manufacturers targeting export markets. “The rise in overseas Japanese restaurants [in Muslim-majority countries] may be contributing to this trend,” says Yokoyama.
 
A vision for the future
 
According to Remon, JHA has been working to raise awareness of the halal industry’s potential within the government, and there are signs that this effort is gaining traction. 

However, there remains a critical need for solid data to accurately assess the size, scope, and opportunity within the halal sector.
 
“While we observe these trends through our daily activities, having accurate statistics is essential for broader understanding and informed policymaking,” she says.
 
She believes that there’s scope for Japan’s halal sector to grow,  particularly by leveraging the country’s strengths in food technology and high-quality agricultural products. However, for the industry to truly thrive, it must be developed as part of a comprehensive ecosystem involving researchers, marketers, government agencies, and other key stakeholders.
 
JHA’s long-term ambition goes beyond market development, envisioning a self-sustaining platform where halal certification serves as a generator of waqf. These funds could help finance Islamic schools, scholarships for future Japanese Imams and scholars, halal slaughterhouses, supermarkets, and other essential services.
 
“The goal is to build a self-sustaining ecosystem where Muslims in Japan can live with peace of mind and dignity,” Remon says.  

*This article was later edited for clarity.

30 Jul 2025
Insight
Halal Industry
Feeding the future: How IFANCA's Halal Food Conference is shaping a more ethical, inclusive, and sustainable world

In an increasingly fractured global landscape, where conflict, climate change, and chronic illness are reshaping the way we live, one question has become impossible to ignore: What does it mean to eat well in the 21st century? For the Islamic Food and Nutrition Council of America (IFANCA), the answer is clear: halal is not simply about dietary restriction but about dignity, discipline, sustainability, and shared humanity.

These ethos and vision were front and centre at IFANCA's 22nd International Halal Food Conference, held from April 14–15, 2025, at the Hyatt Regency O'Hare in Chicago. Under the theme "Navigating change together: Connecting the global halal community," the gathering brought together scholars, regulators, scientists, and industry leaders from over ten countries. What unfolded was more than a technical exchange about certification standards; it was a call to reimagine the global food economy through an ethical lens grounded in faith, justice, and cooperation.

Summing up about the importance of the conference, Dr. Muhammad Munir Chaudry, President and CEO of IFANCA, noted, “This conference is not just a platform for dialogue but a collaborative engine to shape the future of the Halal industry. Our mission at IFANCA is to ensure Halal integrity while fostering global cooperation.”
 

Dr. Muhammad Munir Chaudry, IFANCA’s Founder and CEO, began the evening with a welcoming address at the IFANCA Banquet Dinner.


 From shared plates to shared purpose
 One of the most stirring moments of the conference   came during Shaykh Hamza Yusuf's keynote address,     which wove together prophetic teachings, personal   reflection, and global challenges. He began with a   reminder from the Prophet Muhammad (peace be upon   him) that encapsulated the theme of sharing: "The most   beloved dish to God is the one with the most hands in it"   (Sunan ibn Majah 3272). The act of eating, said Shaykh   Hamza, has always been a communal ritual in Islamic   culture that fosters mindfulness, humility, and presence.

 In modern life, however, food has lost much of its   meaning. With business lunches replacing shared   meals and eating on the go, in isolation or haste,   becoming the accepted norm, he said, humans faced a   growing disconnect between our consumption habits   and our spiritual, physical, and ecological well-being.   But it wasn't anything that couldn't be reversed simply   by holding onto our traditional Muslim practices. 

 From communal eating, the talk shifted naturally to the   ethics of consumption. Shaykh Hamza pointed to the   Qur'anic injunction, "Eat and drink, but not to excess" (Qur’an 7:31), as a timeless guide in an age of rampant overconsumption and chronic disease.

Citing the rise in obesity, diabetes, and inflammation-related illnesses, he emphasized that the crisis isn't simply about what we eat but how much and how mindlessly we consume. He praised Islamic practices like voluntary fasting, which were long recognized for promoting self-discipline and are now gaining traction in secular health circles through concepts like intermittent fasting.

"We know how much food the average person needs," he said. "But we lack self-restraint. That's a spiritual crisis, not just a dietary one."

The global halal economy: Ethical and expanding
That ethical framing echoed throughout the two-day conference. With delegates from Indonesia's BPJPH, Malaysia's JAKIM, Saudi Arabia's SFDA, Turkey's SMIIC, the UAE's Emirates International Accreditation Center (EIAC), Singapore's Majlis Ugama Islam Singapura (MUIS), Thailand’s CICOT, and others in attendance, the agenda covered everything from global standardization and laboratory testing to market development and food innovation. Speakers stressed the importance of science-based certification and global regulatory alignment to protect the integrity of halal systems in a rapidly evolving marketplace.

Keynote speaker Rafi-uddin Shikoh, CEO of DinarStandard, drove home the economic case: the halal market, representing 2 billion consumers and nearly 20% of global spending, is no longer niche. "If you haven't considered producing for these markets," he said, "then a large opportunity is missed." But more than numbers, Shikoh spoke of a broader shift, one where the halal ethical economy contributes to a new, multipolar world order grounded in values like transparency, sustainability, animal welfare, and fair trade.

Laura LaCourse, representing one of the clients, highlighted the importance of the gathering: “We truly value the partnership with IFANCA. We need these programs. It is hard to bring everyone from industry, dignitaries from all around the world, and the real community together—bringing this group together is important.”

The conference's Banquet & Awards Night on April 13, 2025, served as both a celebration and a symbol of this growing momentum. Honorees included Kerry (Company of the Year), Abbott (Nutritional Ingredients), McCormick (Flavors), Darigold (Dairy), and McCain (Retail Products), all recognized for their leadership in halal-certified innovation. The event, held in the Grand Ballroom of the Hyatt Regency, showcased not just the diversity of the halal food sector but the shared values that drive it.

The last session of the Conference gave industry professionals an opportunity to ask questions and engage in dialogue with the leading halal authorities from Malaysia, Singapore, Saudi Arabia, and Turkey.

Food, faith, and the fragile future
Shaykh Hamza's closing reflections circled back to food not just as fuel or commerce but as a symbol of what binds and breaks us as a species. He warned of the environmental costs of our current path: polluted soil, acidic oceans, and dying bees, creatures so vital to food systems that their collapse threatens global agriculture. "There's a chapter in the Qur'an called 'The Bees,'" he said. "That's not accidental. They are essential, and we are failing them."

He called for scientific focus to shift from warfare to food systems, for soil to be seen as sacred, and for the Earth to be treated not as a commodity, but as a trust from God. 

A movement rooted in meaning
As halal continues to mainstream global trade and public policy, IFANCA's role has never been more critical. With decades of experience and credibility across 70+ countries, the organization has become a linchpin for halal compliance in food and pharmaceuticals, cosmetics, and institutional food systems. Whether it's guiding public school districts like Chicago's or advancing food justice through programs like the Faith by Plate Act in Illinois, where IFANCA supported the Muslim Civic Coalition in moving the legislation forward, IFANCA is setting the gold standard for faith-based inclusion. 

“We are deeply committed to advancing food security and equitable access for children, schools, and underserved communities,” says Asma Ahad, Director of Halal Market Development at IFANCA. “Proper nutrition is what enables our future generations to thrive.”

At a time when food insecurity, environmental degradation, and social fragmentation dominate the headlines, the halal framework offers a refreshing, holistic approach. It isn't just about what's on your plate; it's about who you share it with, how it got there, and how you treat the Earth that produced it.

In the end, it was Shaykh Hamza who put it best: "Whoever wakes up healthy, safe, and with enough food for the day, it is as if they own the whole world."
 


This article is produced and sponsored by IFANCA.

21 Jul 2025
Insight
Halal Industry
Bridging Nutrition and Faith: Ensuring halal food access, one plate at a time
In today’s age of bite-sized nuggets of information constantly overloading our senses, critical issues that deserve our immediate attention sometimes get swept away. One such pressing issue is that of food insecurity and global hunger.
07 Jul 2025
Insight
Islamic Finance
How AI is powering the future of the Islamic economy

Artificial intelligence (AI) is rapidly emerging as a transformative force within the Islamic economy, driving innovation across sectors from finance and food to tourism and education. 

By enhancing Shariah compliance, improving accessibility, and enabling personalized services, the technology is reshaping how the Islamic economy operates, while preserving its ethical foundations.

More broadly, the technology’s potential economic impact is substantial - AI could contribute up to $320 billion to the Middle East's economy by 2030, according to PwC.  

“The synergy between AI and the Islamic economy is immense,” says Badr Saidi, quality manager and technical auditor at Halal Consulting S.L., a Spain-based halal certification body.  

“By leveraging AI in areas like Shariah compliance, ethical finance, halal supply chains, smart cities, tourism, and education, we can drive sustainable growth while staying true to Islamic ethical principles.”

To succeed, Saidi emphasizes the need for collaboration between AI developers, Islamic scholars, and industry leaders to ensure technological advances align with religious values.

Transforming Islamic finance

AI’s most visible impact is unfolding in Islamic finance, where it is streamlining compliance processes, improving fraud detection, and fostering financial inclusion.

“With AI, Islamic banks and financial companies can better understand their customers - how they invest, what they need, and even their risk tolerance,” says Sara Husain Hammad, innovation and technology project manager at Bahrain-based General Council for Islamic Banks and Financial Institutions (CIBAFI). 

“This helps create personalized financial products that comply with Islamic guidelines while still being innovative,” she says.

AI-powered tools are already transforming traditional processes. According to Saidi, machine learning algorithms are now automating the verification of financial transactions to ensure they adhere to Shariah law, avoiding elements such as Riba (interest), Gharar (excessive uncertainty), and prohibited investments.

He adds that AI-driven robo-advisors are also curating tailored halal investment portfolios, while predictive analytics are optimizing Sukuk (Islamic bonds) issuance and improving fraud detection in Takaful (Islamic insurance).

Banks across the Muslim world are already deploying AI. Dubai Islamic Bank (DIB) is using AI tools to assess the Shariah compliance of companies and financial instruments. Bahrain Islamic Bank has launched a digital platform offering access to more than 1,800 Shariah rulings to help simplify complex regulations and encourage industry collaboration. 

Outside of the GCC, Bank Muamalat Malaysia has partnered with Google Cloud to to deploy generative AI and advanced data analytics to help it evolve into a fully digital Islamic institution. Egypt’s Faisal Islamic Bank has embraced AI to modernize and expand its services.

AI is also helping extend financial services to underserved communities. By analyzing alternative data - such as mobile payment history and social behaviour - AI can help individuals with limited credit histories, including those in rural areas or small business owners, to qualify for financing. This supports Islamic finance’s mission of ethical and inclusive banking.

“Combined with Islamic finance’s focus on ethical and community-centered banking, AI can open doors for more people to access financial services in a way that respects their beliefs,” says CIBAFI ‘s Hammad.

Securing the halal supply chain

Beyond finance, AI is shoring up the halal economy by ensuring product traceability, authenticity, and safety. One of the biggest challenges in halal certification is verifying that ingredients and production processes comply with Islamic dietary laws. 

“AI can assist in several ways, including in ingredient label analysis. AI-powered Natural Language Processing (NLP) can scan product ingredient lists and detect potential non-halal components like gelatin, alcohol, or animal-based enzymes,” says Saidi.

AI-powered blockchain platforms now provide end-to-end tracking of halal products, from source to shelf, while computer vision systems monitor production lines for contamination, he adds. Image recognition tools are detecting fraudulent halal logos, and IoT sensors help safeguard halal-certified goods during transportation and storage.

AI is also playing a crucial role in laboratory testing. Advanced spectroscopy and chemical analysis, supported by AI, can identify traces of non-halal substances in food, cosmetics, and pharmaceuticals with high accuracy. Meanwhile, AI-driven analytics are helping businesses forecast demand for halal products, ensuring better inventory management and reduced waste.

However, standardization remains a challenge. According to Saidi, differing certification criteria across countries make it difficult to create a universal AI model, and smaller enterprises may struggle with the costs of adopting these technologies.

Enhancing Muslim-friendly travel

The Muslim-friendly travel market is another area where AI is making strides. According to the State of the Global Islamic Economy Report 2023/24, AI is enabling personalized travel experiences and improving customer service with virtual assistants and predictive analytics.

“Platforms can now generate customized itineraries for Muslim travelers, factoring in prayer times, halal food, nearby mosques, and Muslim-friendly accommodations,” says Saidi.

The Saudi Tourism Authority is pioneering AI-powered services, having recently launched "Sara," a virtual tour guide offering real-time travel advice. The authority has also partnered with Visa to create a Tourism Data Lab to analyze visitor behaviour and spending trends.

Facilitating Islamic education

AI’s role in Islamic education is growing rapidly. NLP models can help scholars and students in deepening their understanding of Quranic and Hadith texts, while AI-based edtech solutions can offer personalized Islamic education and smart learning platforms for different age groups, according to Saidi.

Innovators are developing AI-powered Islamic chatbots, voice assistants, and digital Da’wah tools to facilitate knowledge sharing.

Startups are already making an impact. Pakistan’s Xeven Solutions recently launched Shahada GPT, offering Quranic translations, Hadith explanations, and halal guidance. Similarly, India-based QuranGPT answers religious queries. 

“The primary motivation behind developing QuranGPT was to bridge the gap between religion and modern individuals,” says Raihan Khan, an AI applications engineer and creator of QuranGPT. 

“Nowadays, people don’t want to spend hours flipping through books to find an answer or determine if something aligns with the teachings of the Holy Quran. QuranGPT simplifies this process by providing instant responses in natural language.”

However, combining AI with religious guidance carries significant risks. Without human oversight, AI can easily misinterpret Islamic teachings, spread misinformation, and inadvertently cause harm.

“While AI has the potential to enhance various aspects of the Islamic economy, its intersection with religion must be approached with extreme caution,” Khan warns.

“The biggest concerns lie in the inherent biases of AI models, the risk of misinformation, and the challenge of ensuring religious authenticity. Without strict monitoring, AI could do more harm than good in this space,” he adds.

Limited adoption

Despite AI's promise, adoption in the Islamic economy remains in its early stages. Most Islamic tech startups have yet to fully embrace AI, focusing instead on basic automation rather than sophisticated, AI-driven innovation.

“As of now, AI’s role in fostering innovation in the Islamic economy - particularly in tech startups or digital finance - is minimal,” says Khan. “While AI has the potential to enhance areas like Islamic banking, halal certification, and ethical investment screening, most Islamic tech startups have yet to fully explore or implement AI-driven solutions.”

30 Apr 2025
Insight
Halal Industry
Australia rekindling relationships with the Muslim World  

There was a palpable silence at the end of a premier screening of the documentary ‘Before 1770’ held late last year, punctuated only by distant sobs and the ruffling of tissue packets emanating from the audience of largely Muslim Australians.  

The reason why the feature documentary - showcased in multiple screenings across the country - evoked such an impassioned response was because it represented the connection Australia and its First Nations people held with the Muslim world.  

This deep connection, starting sometime in the mid-1600s, lasted for centuries until 1907 when the last ‘Perahu’ (sailing boat) from Makassar visited Arnhem land in Northern Australia. 

Dr Imran Lum (Image source: Supplied)

The reason why it resonated strongly with Muslim Australians, was because it was an untold story omitted from Australian history books; a tale intricately linking them with Australia’s First Nations people and their legacy. 

Before White colonisation, Muslim Bugis and Makassar traders would sail with the monsoon winds via the Flores and Savu seas, arriving on the shores of Northern Australia in places like the Kimberley and Arnhem Land to meet First Nations trading partners like the Yolŋu people.  

They would trade in trepang, a type of sea cucumber which was a delicacy and an aphrodisiac they would sell to lucrative Chinese markets. While their motivations for visiting Australia might have been for trepang, this was all part of wider regional trade patterns which connected Arab, Indian and Chinese markets via the Malay Archipelago.

These same Bugis seafaring traders would find themselves immersed in mercantile activity in historic port cities dotted across the Indian ocean like Aden, Muscat, and even as far as Zanzibar.  

Australia for them, was just part of an ancient maritime silk road that swapped out camels for Perahu sailing boats that covered vast distances with monsoonal winds. 

Fast forward a hundred years or so with the rise of the modern global Islamic economy, the vibrant Australian Muslim community like the Bugis before them, are rekindling historic linkages with the Muslim world through trade, halal food and Islamic finance.  

Australia is a melting point of a vibrant and dynamic Muslim population base comprising more than 70 different ethnicities. Nearly a million Muslims - more than half under the age of 25 -reside in growth areas in all the major cities and help create robust networks for business and investment opportunities.  

Halal food is now an AU$2 billion industry that helps serve the local Muslim community as well as major export markets such as Indonesia, Malaysia, the UAE and Saudi Arabia. Over 70% of Australian abattoirs are now reported to be halal certified.  

Muslim students from around the world are fostering long-lasting linkages with Australia. More than 30,000 students from Malaysia, Indonesia, and Pakistan and over 15,000 from the GCC are enrolled across universities and higher education institutes in the country. The Brunei government sends hundreds of students on scholarships to Australian universities each year. 

Education services with Muslim-majority countries amount to nearly AU$4 billion annually, generating revenue as well as creating investment opportunities across several quarters, including student accommodation, migration and employment, and halal food services. 

Lastly, Islamic finance is perhaps an untapped gold mine for Australia, having remained under the radar of Islamic investors worldwide for decades. For enterprising investors, Australia emerges as an unexpected yet compelling destination for Islamic investment. 

For select Islamic investors, Australia is not a distant continent, rather a destination that is geo-strategically situated on the fringes of vibrant Southeast Asian economies and one that offers a unique combination of a well-regulated market alongside growth opportunities for Islamic-conscious capital. 

The recently signed Australia-UAE Comprehensive Economic Partnership Agreement is the first Free Trade Agreement between Australia and a Middle Eastern country, facilitating investments in local projects. Shariah-compliant real estate investment has gained ground too, with institutions such as the National Australia Bank (NAB) offering Islamic products, enabling Muslims to finance their projects.

This unique offering has facilitated numerous partnerships between Islamic investors from the GCC and Southeast Asia and the vibrant and entrepreneurial Muslim business community in Australia. 

Shariah-compliant fixed-income solutions is another area of opportunity with Australia one of the rare AAA rated countries in the world according to Moody's, S&P and Fitch. There is a slew of ASX100 companies that are investment grade and above, offering a huge opportunity for Islamic fixed-income products or Sukuk bonds. 

With ongoing tariffs and geopolitical realities, perhaps Australia is not as far away as one might believe. With its growing young and dynamic Muslim community, Australia offers a combination of economic stability, diverse investment sectors, and financial governance. Throw delicious halal food in the mix and we have a sweet spot of opportunities. 

Perhaps now is the time for Islamic investors to set their sails Down Under. 
 
Dr Imran Lum is the head of Islamic finance at a major Australian bank. He is the host of the ‘Muslim Money’ Podcast and the author of 'A Comparative Study of Riba and Islamic finance in Australia and the UK (Routledge)'.

The opinions shared here are his own and do not reflect the views of his employer
 

24 Apr 2025
Insight
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